We present how Wawaland Planet is created, a transmedia ecosystem that expands the universe of Los Wawies beyond its animated series, allowing children and adults to interact and explore this magical world and all its products and activities in different formats, business verticals, platforms and actions.
Ton Pernas is an entrepreneur and creative director with more than 25 years of experience, with extensive experience in 360 project development, international brand launches, creative and product management, as well as communication strategies.
He has developed projects for companies such as Antonio Pernas, Grupo INDITEX, El Corte Inglés, Nokia, Movistar o IMF Business School…
He often collaborates with Universities and Business Schools.
Among his actions in the university field, he launched the first national competition of Fashion School by teams or the creation of an MBA in fashion business management with IMF Madrid.
Founder and creative director of the transmedia universe WAWALAND PLANET, which incorporates social projects, an educational platform, sustainable products and even a cartoon series.
Throughout his years of experience, he has always shown a firm commitment to social issues, a firm support for education as a fundamental pillar and a commitment to entrepreneurship committed to our planet.